To Substack or Not To Substack My Ups and Downs and Everything-in-Between in my self-publishing career?
This is the question and a long title.
So, you may have noticed that I haven’t posted in forever. It turns out that an international move, a house sale, a bunch of admin tasks, and the general chaos of life can swallow entire months.
I’m only just now in my new office (which currently looks like a raccoon with tax documents tried to build a nest) and I’m finally sitting down to ask myself: To Substack Or Not To Substack.
Why?
Well… because I have:
Three websites to manage - spoiler alert: I haven’t updated any of them in forever.
Three newsletters to manage (with groups and segments and welcome sequences) - spoiler alert: only one gets regular content.
A FREE Patreon: which I love. Sharing my work early as I go is fun. And it being free right now doesn’t add pressure - not that much pressure.
Four pen names. Really two active ones. I haven’t published under Elodie Nowodazkij in years. Or under Duo Bilingue in months.
Books to write. Really that should have been number one on my list.
A podcast which I do enjoy.
Social media. Kind of. I’m not really posting and right now going on TikTok seems more like trying to play the lottery for me because I haven’t posted in forever. I did however get an offer for someone to be my patron for “mentorship and loyalty”. :P
I have a release in two days which I have not promoted. (Hi, if you love steamy Christmas rom-coms… it’s called “Nice Guys Don’t Kiss Like That At Christmas” - does this count as marketing? Yes? No? Maybe?)
I’m trying to establish my business in Belgium while navigating the tax realities of being a dual US/French citizen.
A YouTube channel.
I’m recording audiobooks - in French. My own. Because duh, why not add one more thing to my list?
And that’s just a quick snapshot….Did I mention Goodreads changed my name to Elodie Nowodazku and B&N has for some reason rejected my vendor account? You can listen to *this* mess on my actual podcast (see more platforms?) Oh and if you want to follow Elodie Now on Goodreads, well.. don’t hesitate :P That counts too, right?
And so… My Substack is gathering dust.
I want to share the ups and downs and everything in between of my creative / self-publishing life (the way I do on my podcast) but more often, and in shorter bursts. But Substack currently feels like another website I need to go to. Another thing I need to “do properly.”
Should I just post everything on Wordpress? Just use my www.elodienowodazkij.com as the hub for everything (except Patreon). Like this I post only the audio files on my actual podcast and not twice?
Or I could add a paid tier to my Patreon - even if no-one joins, then I’ll be sharing…
Or I could just keep Substack. Leave those voice memos here. And call it a day. Ask myself less questions. And share what I want to share here without grand expectations or feeling bad if I’m only just reading the posts I get in my email and not in the app.
So. Many. Questions.
And also: should I be making any platform decisions three days after setting up my desk in a room that still looks like I raccooned my way through boxes? Possibly not.
If you’d like to follow along while I figure it out, thank you.
If you just wanted some self-pub tips and are wondering what you stumbled upon, thank you.
If you’re also a raccoon: welcome, friend.
We’ll make it work somehow.
And also WHAT DO YOU THINK? If the answer is simply: “Take a deep breath,” that counts too. :P


I totally understand! I don't have quite as much going on as you do, but I have the writing, day job, Substack, author newsletter, 2 podcasts on hiatus, and so much more... The guilt is real. I'm constantly trying to relieve myself of it. I have no answers, just empathy.
Sometimes I want to combine my author newsletter into my Substack. But the audiences are different. I still live in the questions, but I'm working towards following my energy and enjoyment. It may not be the "right" business decision, but it feels like a good human decision. Life is short. Do the things you enjoy, and try to cultivate some JOMO - Joy of Missing Out.
Sending hugs!!